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How to Get Your Middle Management on Board

Panelist:

Christoph Sohn
Christoph Sohn Enterprise Innovation Consultant LinkedIn E-mail

About this webinar

An often neglected, but crucial group of stakeholders in enterprise innovation programs is the mid-level management. Middle managers have a direct influence on their teams and their approval is key to receive high participation rates. Also, they are typically driven by short-term targets, which doesn't leave much room for innovation if perceived as an additional task on the list. 

In this webinar, Christoph Sohn will take a closer look at: 

  • Understanding middle management’s role for a successful innovation program
  • Motivation of middle managers
  • Tactics to better integrate them into your process 

Key Timings

Related Links

Further reading on Middle Managers and their role in innovation management: http://blog.hypeinnovation.com/the-mighty-middle-manager