HYPE Enters Into Strategic Partnership with Atizo 360°

HYPE Innovation becomes a strategic partner of Atizo 360° Consulting and takes over the business activities of their former software partner Atizo AG, starting January 1st 2015. HYPE Innovation is a leading provider of software for idea and innovation management programs and has been supporting their 200 clients worldwide for over a decade. Their full-lifecycle platform serves as backbone for front-end ideation all the way through to project implementation and open innovation.

Atizo 360° had a very successful year in 2014 and was able to continuously grow their community with over 20,000 creative thinkers; it is one of the biggest in Europe. Together with Migros they were awarded with the Marketing Trophy in early 2014 at the Migipedia during the “Spring for Innovations”. In addition, the new Rivella health drink, co-created with customers, was launched successfully to the Swiss market. Adrian Gerber, CEO at Atizo 360° states: “We are pleased to be able to migrate the Atizo community to HYPE’s innovation platform within the next 2 years. This is an excellent move to be able to make for our customers.”

The business activities of Atizo AG will be moved over to HYPE Innovation step by step in 2015 and 2016. This way, existing as well as new customers of Atizo AG can benefit from HYPE’s solutions for innovation management. Reto Aebersold, co-founder and CTO, will support the migration as technical expert. Christian Hirsig, founder and partner of Atizo AG, is delighted with the partnership: “HYPE has been our desired partner for years, so today marks the culmination of a long term strategy to align with HYPE.” Hirsig now has the opportunity to address new business projects in the upcoming year.

HYPE Innovation also very much appreciates the open innovation expertise and the experienced team from Switzerland. “We are proud to manage the Atizo platform from now on and we are happy that we found such a competent consulting partner for open innovation”, says Stefan Kaspari, CEO at HYPE Innovation.