HYPE Playbook
Why Over 50% of AI Initiatives Fail —and How to Avoid It
Most enterprises run dozens of AI initiatives without shared visibility, ownership, or priorities. Leaders struggle to see what’s running, who’s accountable, and which initiatives deserve focus, funding, or scale.
Learn how to govern AI initiatives with clear ownership, prioritization, visibility, and outcome tracking so the right use cases move from idea to impact.
uable insights into the key trends, challenges, and opportunities shaping corporate innovation, featuring perspectives from innovation professionals across industries worldwide.
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Trusted by global enterprises
#1 Ranked by analysts
WHAT'S INSIDE THE PLAYBOOK
Your AI Portfolio Is Growing. Is Anyone Really in Control?
As AI initiatives spread across teams and departments, it becomes harder to see what’s running, who owns it, and which projects actually deserve investment. Learn how to bring structure to your AI portfolio—and focus resources on the initiatives most likely to deliver real business value.
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Create visibility across AI initiatives, pilots, and opportunities
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Separate promising use cases from technology-driven distractions
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Establish clear ownership before projects stall or lose momentum
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Evaluate initiatives consistently across value, readiness, risk, and scalability
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Get practical templates for smarter, more confident portfolio decisions
Analyst recognition
Rated #1 by Gartner
Gartner recognizes HYPE as the best innovation software with the Customers' Choice 2023 distinction.
HYPE Innovation stands out with the highest user rating of 4.4 out of 5 and an 88% customer recommendation rate, surpassing market averages in overall Experience and User Interest and Adoption.

Analyst recognition
Ranked #1 by IDC
IDC recognizes HYPE for offering “one of the most solid products for activating and managing co-innovation.”
HYPE Innovation is named the best innovation software among 10 specialty software providers in the latest IDC MarketScape for innovation management platforms.
Analyst recognition
Ranked #1 by Quadrant Knowledge Solutions
HYPE Innovation has been named a Leader with the highest rating in technological excellence and customer impact, placing it as the #1 among 18 global vendors in the latest SPARK Matrix for innovation management by Quadrant Knowledge Solutions.
Trusted by leading organizations
Bayer
“HYPE was the catalyst of our innovation journey, shifting the way our scientists engage and contribute.” — Michael Gamalinda, Life Science Collaboration Program Lead
Deutsche Post DHL
“Where ideas were once collected and archived, today knowledge is actively managed. Recognition and fast feedback are now the foundation of our innovation culture.” — Thomas Dierker, VP First Choice PeP & Ideas Management
Airbus
“A bottom-up approach can work, up until a certain point. To keep a big enterprise platform moving, you need top-down support.” — Markus Durstewitz, Corporate Innovation Manager, Airbus
ConocoPhillips
“We are getting more ideas as a direct result of the HYPE platform. We can quantify this and show leadership how the Margin Improvement Site directly contributes to our goals.” — Joe Ramos, Innovation Manager, ConocoPhillips Alaska
Novartis
“HYPE truly helped us advance UNBOSSED innovation, empowering colleagues to share ideas, make new connections, and build their network.” — Aimee Reynolds, Genesis Labs Project Liaison
Thales
“Spring became a catalyst for innovation across Thales by making it easier for teams across countries and business units to connect around ideas, collaborate in real time, and advance innovative initiatives into products.” — Sébastien Lejeune, Thales Open Source Program Office Director