Whenever we try to create anything, whether it be a new business innovation or we simply bake a cake, we always need to select an approach in achieving this. Unlike a cake, which has a recipe and a set of ingredients with a mostly predictable outcome, creating a new product, service, or business model comes with many layers of uncertainty, and an outcome that is not only unclear but also subject to change. As innovators we thrive on this uncertainty. However, to budget owners and leadership this is big fat RISK, reducing the appetite for support (despite your amazing presentation showing promising returns)!
In this webinar, Lauren Salisbury will introduce the Discovery Driven Growth, an innovation system that: