Paul Hobcraft

Paul Hobcraft

Paul Hobcraft researches and works across innovation, looking to develop novel innovation solutions and frameworks where appropriate. He provides possible answers to many issues associated with innovation with a range of solutions that underpin his advisory, coaching, and consulting work at www.agilityinnovation.com. His aim is to support individuals, teams, and organizations in their innovation activity applying what he has learned to further develop core innovation understanding so clients can achieve positive and sustaining results from their innovating activities to extend and build their capacity and capabilities.

Paul's Posts

Innovation Management

Strategic Goals and Innovation Alignment: The Choice Cascading Model

Many organizations struggle with aligning their innovation activities with their strategic business goals. More often th...

How to Create an Impactful Innovation Environment
Managing Innovation

How to Create an Impactful Innovation Environment

The culture and atmosphere in a team can either stimulate a spirit of innovation or destroy the thirst for it. How can y...

The Future of Crowdsourcing: What Are the Main Trends?
Ideation & Collaboration , Idea Management

The Future of Crowdsourcing: What Are the Main Trends?

For decades, crowdsourcing has been animportantidea-generation method for many companies. By bringing together a diverse...

How to Apply the Four Lenses of Innovation
Methods & Frameworks

How to Apply the Four Lenses of Innovation

Rowan Gibson wrote a book called “The Four Lenses of Innovation: A Power Tool for Creating Thinking”. This is a book wel...

Building a Compelling Business Case for an Integrated Innovation Framework
Methods & Frameworks

Building a Compelling Business Case for an Integrated Innovation Framework

All too often strategy is not influencing the behaviours and outcomes around innovation, it is simply allowing them to b...

Why Your Organization Needs to Invest in Innovation Capital
Strategy & Alignment

Why Your Organization Needs to Invest in Innovation Capital

Innovation capital is one of the primary catalysts to value creation. And while understanding and investing in innovatio...

An Introduction to Design Thinking for Innovation
Methods & Frameworks

An Introduction to Design Thinking for Innovation

“Design thinking draws on logic, imagination, intuition and systemic reasoning to explore the possibilities of what coul...

You Need an Innovation Value Proposition - and Here's Why
The Innovation Manager

You Need an Innovation Value Proposition - and Here's Why

An innovation value proposition (IVP) is not the easiest place to go. It must build meaning and purpose and provide that...

Why Are We Making Innovation So Complex?
Strategy & Alignment

Why Are We Making Innovation So Complex?

It always amazes me how we limit growth by not investing fully in innovation. While most large companies want to become ...

The Innovation World is Changing Due to the 4th Industrial Revolution
The Innovation Manager

The Innovation World is Changing Due to the 4th Industrial Revolution

There are twin forces at work, feeding off each other. We are facing greater disruption and an increasing innovation pac...

Giving Shape to the Fuzzy Front End of Innovation
The Innovation Manager

Giving Shape to the Fuzzy Front End of Innovation

Imagine this: You're new to your department. Your boss walks in, stares you in the eye, and, as your palms start to swea...