Main points of the webinar:

There are plenty of myths surrounding inter-firm collaboration. It's crucial to distinguish fact from fiction.

Open Innovation starts with a need that could benefit from external input. Examine the need first and ask, "Why." A successful and enduring relationship starts with a good connection. Examine compatibility early and measure readiness as you go. 

Collaboration relies on trust and support from a range of partners. Write down the rules of the game, establish buy-in and adjust as your use-case develops.  There are "templates" for collaboration, and you can safely design your own!