Liberty Global -
Deep Dive Case Study

Creating a Sustainable Innovation Program



Liberty Global is one of the world’s leading converged video, broadband, and communication companies with operations in 6 European countries under the consumer brands Virgin Media, Telenet and UPC. Liberty Global’s substantial scale and commitment to innovation enables it to develop market-leading products delivered through next-gen networks that connect over 10 million customers subscribing to more than 25 million TV, broadband internet, and telephony services.

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Introduction to "Spark" in 110 seconds:

How does a company of this size and breadth create cross-divisional collaboration and sharing of ideas to help fuel innovation?

In this case study, we share how Liberty Global has met this challenge with its approach to collaborative innovation, creating a global platform with HYPE Innovation that is tightly aligned with corporate strategy, and generating tangible results.