About this webinar
The most essential foundation of successful innovation programs is establishing a coherent and effective communication and marketing strategy. It has an immediate effect on audiences, and can influence participation substantially – if executed properly. What aspects are important, and what are typical mistakes organizations should avoid? What elements should well-balanced communication and marketing plans cover? In this webinar, Khattab Al-Ali, Innovation Consultant at HYPE, will highlight:
- what core elements should a profound communication strategy include
- which mistakes can and should be avoided
- examples of HYPE clients creatively reaching out to their audiences
