Introduction to Open Innovation


Colin Nelson
Colin Nelson Director of Enterprise Innovation Consulting LinkedIn E-mail

About this webinar

Henry Chesbrough did not invent open innovation, but ever since he published his influential book of the same name, organizations can no longer ignore the opportunities of open initiatives. Embracing the principles of collective insight means increasing the amount of diverse opinion in your innovation program. Open innovation offers you to identify new business models, products and services beyond the limitations of your own, internal research.
Despite it being a challenging task, at some point, most companies look to include external parties, as the benefits are undeniable.

During this webinar, you’ll learn about:

  • A range of online open innovation models
  • Tips on how to get started
  • Common mistakes and pitfalls
  • Examples from HYPE clients

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