Making Open Innovation Work - Free E-Book by Stefan Lindegaard

01.12.2011

How big and small companies benefit from pursuing open innovation together and how to make the intersection of their organizations work.

"Big and small companies--you need to open up!" says Stefan Lindegaard in Making Open Innovation Work, but what exactly is open innovation, and why does it matter?

Making Open Innovation Work also covers the following:

• Why big companies need small companies as part of their open innovation ecosystems.

• How to make open innovation work when the partners are of unequal size.

• Case studies illustrating open innovation between big and small companies.

• How to identify and develop the people who will drive open innovation within an organization.

• What to do if things go awry in an open innovation partnership.

• How to handle issues of intellectual property rights.

• How to use social media tools to build your open innovation capabilities and attract partnerships.

Practical, engaging, and direct, this book thoroughly explores the open innovation intersection between big and small companies, explains what forms open innovation takes, discusses the benefits, and lists the challenges it poses for companies of different sizes.

 

Download the complete book for free!

---