
Improving the Potential for Innovation through Design Thinking
A report by Paul Hobcraft and HYPE for those tackling Design Thinking.
Content designed to help innovation managers succeed.
A report by Paul Hobcraft and HYPE for those tackling Design Thinking.
How to articulate innovation activity into the future in a consistent, evolutionary and coherent way.
By Haydn Shaughnessy, author, researcher, advisor and fellow at University of California - Irvine
A PDF Summary of the Choice-Cascade Model by Paul Hobcraft, for HYPE Innovation
See how companies can adopt Outside-In and Inside-Out mindsets, use customer journey mapping, and generate customer insights to fuel the innovation process.
We make software that helps companies connect people with ideas, to drive innovation and transformation forward.
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